Board members are ambassadors for the company and should act as such. For governance, advocacy and fundraising purposes board members need to attend as many events as possible and be kept informed:
Following the publication of the Report on Corporate Culture and the Role of Boards by the Financial Reporting Council (FRC), the City Values Forum and Tomorrow’s Company have published a guide entitled Governing Culture: Risk and Opportunity? – a guide to board leadership in purpose, values and culture. Published: September 2016.